Residential Sales Charges

Complete transparency on every fee payable when you sell with Livco. No hidden charges, no surprises, just clear, competitive pricing.

Sales Fees

Choose how you pay

Every Livco seller receives the same service, marketing and commitment. The difference is simply how much of the selling risk you want Livco to take.

Pay Upfront

0.75% + VAT

0.9% including VAT

Pay your agency fee when your property launches and benefit from our lowest overall selling fee.

Your fee is calculated against the agreed initial asking price and fixed when marketing begins.

8-Week 90% Offer Guarantee

If your property launches at Livco's recommended asking price and we don't secure a financially qualified written offer of at least 90% of that price within 8 weeks, we'll refund 50% of your agency fee.*

*Qualifying conditions apply, see the full terms below.


Most popular

£1,000 Initial Contribution

1% + VAT

1.2% including VAT

Pay £1,000 when your property launches.

The £1,000 is deducted from your final agency fee, with the remaining balance payable when your sale completes.

The initial contribution is non-refundable.

Example on a £500,000 sale

Total fee: £5,000 + VAT (£6,000 including VAT)

£1,000 on launch
£5,000 including VAT on completion

No Sale, No Fee

1.5% + VAT

1.8% including VAT

Nothing to pay upfront.

Your agency fee is only payable when your sale successfully completes.

Livco takes the financial risk

Nothing is payable unless your sale completes, which is reflected in the higher overall fee.

Fee calculator

Work out what you would pay

Enter your property value to compare all three options side by side.

£
OptionFee inc VATPayable nowPayable on completion
Pay Upfront£4,500£4,500£0
£1,000 Contribution£6,000£1,000£5,000
No Sale, No Fee£9,000£0£9,000

Choose the £1,000 Contribution and save £3,000 compared with our No Sale, No Fee option.

Our Marketing Promise

The service never changes

Whichever fee option you choose, the Livco service doesn't change. We commit to giving your property the same level of marketing, exposure and attention from day one.

  • Professional property photography
  • Professional floorplan
  • Property video
  • Rightmove and major property portal advertising
  • Marketing to our registered buyer database
  • Direct buyer call-outs following launch
  • Social and digital marketing where appropriate
  • Accompanied viewings
  • Buyer qualification
  • Professional offer negotiation
  • Viewing feedback and buyer follow-up
  • Regular marketing and pricing reviews
  • Dedicated sales progression through to completion

Paying upfront never means receiving a reduced service.

You choose how you pay. Our commitment to selling your home stays the same.

Common questions

Why we offer different fee options

Traditional estate agency fees are usually structured so that the agent carries all of the upfront cost and risk until a sale completes.

That works for some sellers, but it also means the cost of unsuccessful marketing, withdrawn properties and sales that never proceed is ultimately reflected in the fees charged to everyone.

We think there is a fairer way. If you're confident about selling and willing to make a financial commitment at the start, we're happy to reflect that by reducing our fee. If you'd prefer Livco to take all of the financial risk, you can choose our No Sale, No Fee option instead.

The earlier you commit, the lower your overall fee.

Whichever option you choose, the level of service, marketing and commitment from Livco remains exactly the same.

8-Week 90% Offer Guarantee

Choose our Pay Upfront option and, if we don't secure a financially qualified written offer of at least 90% of Livco's recommended asking price within 8 weeks, we'll refund 50% of your agency fee.

To qualify, the property must:

  • Be launched at no more than 5% above Livco's recommended asking price
  • Remain actively marketed with Livco for the full 8 weeks
  • Allow reasonable access for viewings, taking into account any existing tenancy or occupancy
  • Remain genuinely available for sale throughout the qualifying period

The 90% threshold is always based on Livco's recommended asking price agreed at the start of marketing.

The guarantee is satisfied once a qualifying written offer is received, whether or not the seller chooses to accept it.

Minimum agency fee

A minimum agency fee of £3,500 + VAT (£4,200 including VAT) applies across all options. Where the calculated fee is lower than the minimum, the minimum is charged.

Full terms and conditions apply.

Find out what your property is worth

Book a free valuation and we'll talk you through the option that suits you best.